Top 10 Architectural Presentation Tips You Should Know

In the current competitive market, architectural presentation tips can determine the difference between winning or losing to a new client. An architect which is successful has the ability to fully understand the values and communicate the information through his or her design. In addition to that, he or she should be able to relate and clearly articulate for the client so as to feel connection with the project. Therefore, good architectural presentation tips are required for one to become successful. Architectural Presentation is not hard. However, the initial thing to do is to present your concepts, models and drawings so as to support your ideas.


Your audience has a responsibly of getting the information which you are delivering. They usually ask questions, check references and look for a supporting detail. If they find any unsupported conclusions and contradictions, you will loose both integrity and credibility. Hence, it a wise idea to have quality contents before presentations rather than having poor contents. Fortunately, the information highlighted in this text will greatly assist you.

The following is a highlight of the Top 10 Architectural Presentation tips you should know:

1. Identify your audience

The first tip among the Top 10 Architectural Presentation tips you should know is to identify your audience. This will enable you to find a roadmap for addressing the risks and shortcomings. In fact, what you must do is to know what is in for you from the audience’s perspective.


2. Choose your approach carefully

This is the second tip which you need to know. There are various forms of communications used for conveying your message. Some of the examples include: whiteboard, slides, and giving a speech with or without slides. You need to tailor the approach for the type of information being presented as well as the audience whom the information is presented to.

In most occasions, the wide board is the best since it will engage the audience effectively.

On the other hand, a short white paper is the best because it can be circulated among a large group of stakeholders. Nevertheless, it is applicable for small groups meetings, independent readings as well as large groups.

Most of the architectural presenters go for crafting slides before putting into consideration the audience, the approach or purpose yet there many tools to consider for effective communication.


3. Show your architectural design as a story

The architectural design needs to communicate the ideas of the architecture. Moreover, it should have plans, measurements and elevations. Consequently, your drawings should be shown as a story. Therefore, architecture should reflect minimal drawings by using plain backgrounds and simple lines. The drawings should be engaged graphically for the viewers to envision themselves in the space.


4. Hold the interests of the audience

This is another Top 10 Architectural Presentation tips you should know. You need to hold the audience interests through architectural presentations such as social media. It is also recommended to keep the audience awake by asking them questions instead of presenting dull figures and facts. This is because plenty of information to digest can make architectural presentations to be timely. In addition to that, the audience will not lose focus and interests on the architectural message.


5. Increase the resolution of the information

This is the amount of information which is conveyed on a given page. For you to increase the resolution, you need to use the least amount of ink. PowerPoint wizard is the best method for presenting data and information. However, this approach fails as the human mind absorbs vastly more information communicated using cheesy graphics.


6. Avoid using jargon

Jargon is a language which is very hard to follow. Architectural presentations using the language can be equally confusing. The foreign language cannot be understood by the client during presentations. Simple process jargon such as DD (design development) cannot be understood by the client. Another example is EIFS which means exterior insulation and finish systems. A presentation which doesn’t use jargon will enhance the viewers to understand fully the architectural message.


7. Highlight the data on a universal grid

This is the 7th tip which is part of the Top 10 Architectural Presentation tips you should know. It is important to show data on a universal grid. The universal grid pattern is normally used for showing conceptual diagrams for n-tier architecture. This will make it easier for them to understand the application which is being depicted. The one page diagram on architectural blueprinting is included in a two scaled down n tier layer.


8. Use a small multiple

Small multiples are series of small pictures within one page. The pictures illustrate graphically the changes to an object or sets of objects. Small multiples are used for solving the presentation problems.


9. Incorporate relevant figures and facts

The data presentation is key evidence which focuses on choosing supporting your conclusions. When there are no standard metrics, you will not be able to use your creativity for finding the right metrics for the message. All the facts are thoroughly checked and there should be supporting details used for pointing the audience. This will convince or persuade your audience.


10. Adhere to the particular, general, particular pattern

The last tip is to follow the particular, general, particular pattern. This is used for presenting complex information. Normally, the pattern begins with a concrete example which is specific. Under this example, it will enable you to make general observations. Lastly, you need to conclude with another particular example so as to reinforce your point.

If you start by presenting information with a specific situation which the audience can relate to, it will draw their attention. On the other hand, presentation of technical information with general information will become irrelevant to the audience.



For you to become successful software architecture, you need to learn how to communicate effectively the information to the clients. In the current world, every architect struggles to find the best way of conveying the significant information to the clients. Thus, it is important to learn about success and failures of your colleagues so as to succeed. As mentioned above, your presentation skills will make your clients like or dislike your job.

The above Top 10 Architectural Presentation tips you should know are very important. These are proven patterns and principles which can present the solution to the clients. When you fully understand the methods mentioned, it will enable you to focus on the right principles. Therefore, you need to get acquainted with the highlighted methods as it will assist you greatly.

One thought on “Top 10 Architectural Presentation Tips You Should Know

  1. Lois October 22, 2019 at 12:45 pm

    The architect is usually paid a fee as a percentage of the total cost of the building and so the other professionals. They run architectural offices and are involved in a lot of paperwork. Drawing was previously by hand but with the introduction of Computer Aided Design (CAD) this is quickly shifting to the electronic side.

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